Introducing your weekly financial football news round-up to keep you up to date with all things financial football! This is your round-up for the week commencing 13th November 2017, featuring Manchester City, Arsenal, the FA and Swansea. Stay tuned for further analysis of these developments over the coming week.
Manchester City are Primed for Success
Manchester have announced an agreement with Amazon to produce a multi-episode, behind-the-scenes documentary following the progress of the team over the season. It will be aired on Amazon Prime video with the dates yet to be disclosed. The deal will net Manchester City £10 million in revenue. Read more here …
Arsenal and Money Transfers – A Match Made in Heaven ?
Arsenal have agreed a sponsorship deal with leading innovative money transfer company, WorldRemit. The deal will provide WorldRemit with player access, Matchday LED sponsorship exposure across domestic games as well as social media access to reach out to all of Arsenal’s fans. Read more here …
Swansea are Taking the Liberty
Swansea have agreed to lease the Liberty Stadium from Swansea City’s Council for £300,000 a year. The deal will entitle Swansea to a share of any future commercial sponsorship deals with the stadium. As part of the deal, Swansea are committed to creating two 3G pitches in the city every 5 years. They will continue to share the stadium with the Rugby team Ospreys. Further analysis to follow…
Life’s Good for the F.A.
The F.A. have terminated their sponsorship with Ladbrokes and replaced them with electronics giants LG. LG will kit out Wembley and ST George’s Park with state-of-the-art products to enhance the hospitality space. As part of the deal, LG will gain brand exposure with LED boards for all England Men’s games at Wembley as well as Emirates FA Cup games. The deal is worth a similar amount to the £4m a year deal signed last year with departing sponsors Ladbrokes. Further analysis to follow…
First Eleven – EFL Extend Deal with SkyBet
The English Football League (EFL) have signed a new 5-year sponsorship with SkyBet, running until the close of the 2023/24 season, taking their partnership to 11 years. The finances have not been disclosed, however Skybet announced it will be a 20% year on year increase from the 2019/20 season. Further analysis to follow…
Premiership TV Deal to get Bigger and Bigger
The Premier League have announced that the new TV deal for the 2019/20 season, due to be auctioned in December, will be for 190 games – half of all premier league games. The last deal, signed in 2015 for 2016 – 2019, was worth just over £5.1 billion, which was 70% increase on the previous deal. Sky and BT will compete, potentially among others for the TV rights. Further analysis to follow…
